Question Description

I’m working on a business discussion question and need guidance to help me study.


You are interviewing for a position as the director of strategic planning for a Fortune Global 500 company.To prepare for the interview, you research the company to understandits business and customer base. You want to be able to recommendtangible strategies the company can use to improve its market share orrevenue. So, you decide to delve a little deeper into the company’svision and long-term strategic goals and identify some obstacles thecompany may face in reaching these goals.


First, choose a Fortune Global 500 company from the following list.

  • Sanofi S.A.
  • Total SE
  • Deutsche Bank AG
  • Toyota Motor Corp.
  • Randstad N.V.
  • Comcast Corp.
  • Airbus SE
  • United Parcel Service Inc.

Use the Company & Industry Information section of the MBA Library Research Guide the company’s website, and other resources to learn more about your chosen company.

Then, write a journal to describe the background and basic businessinformation related to the company. Specifically, you must address thefollowing rubric criteria:

  • Provide a brief company overview. Identify the company’s global headquarters and the primary products and services it offers.
  • Describe the company’s customer base. Does the company primarily serve businesses or individuals? Explain how.
  • Using events from the past year, identify at least one obstacle thecompany is currently facing or might face in the future that couldimpact its success.
  • Explain how this obstacle might impact its revenue or market share.

Guidelines for Submission

Submit a 1- to 2-page Word document using double spacing, 12-pointTimes New Roman font, and one-inch margins. Sources should be citedaccording to APA style. Consult the Shapiro Library APA Style Guide for more information on citations.

"Place your order now for a similar assignment and have exceptional work written by our team of experts, guaranteeing you A results."

Order Solution Now